National Skin Cancer Action Week 2018 #OwnYourTone

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Each year Cancer Council Australia and the Australasian College of Dermatologists come together for National Skin Cancer Action Week.

With two in three Australians diagnosed with skin cancer by age 70, the action week is an important reminder of the risks of exposure to UV radiation, the need for sun protection and early skin cancer detection for all Australians.

More than 2,000 people in Australia die from skin cancer each year, and Cancer Council estimates that Australia spends more than $1 billion per year treating skin cancer, with costs increasing substantially over the past few years.

Most skin cancers can be prevented by the use of good sun protection, yet too many Australians still have a tan.

Despite many Australians referring to a “heathy tan”, a tan is not a sign of good health or wellbeing. In fact, tanning is a sign that you have been exposed to enough UV radiation to damage your skin. This will eventually cause premature aging – including sun spots, wrinkles and sagging. Worst of all it increases your risk of skin cancer.

That’s why this National Skin Cancer Action Week and throughout summer Cancer Council is encouraging everyone to #OwnYourTone and embrace your natural skin tone. Make the pledge today to protect yourself from UV radiation and abstain from tanning.

During National Skin Cancer Action Week and throughout summer, use the five forms of sun protection and #OwnYourTone by:

  • slip on sun-protective clothing
  • slop on SPF30 (or higher) broad-spectrum, water-resistant sunscreen
  • slap on a broad-brimmed hat
  • seek shade
  • slide on sunglasses.

A combination of these measures, along with getting to know your skin and regularly checking for any changes, are the keys to reducing your skin cancer risk.

National Skin Cancer Action Week Resources 

Cancer Council has developed posters for National Skin Cancer Action Week 2018 to use in workplaces, community centres schools and childcare centres, you can download posters here. 

Help Spread The Word 

Talking about National Skin Cancer Action Week on social media? Remember to use the hashtag #OwnYourTone to help spread the message to all Australians.

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